Kirk's Direct Sales & Marketing ReviewEducating & Empowering Entrepreneurs In Free Enterprise, Network Marketing & Direct Sales Since 2008.

In a recent conference call that took place with proven leaders in our company an important point was brought forward. Leads really need to be contacted! If you are unfamilar with the terms leads, they are potential customers which are team members in the direct sales affiliate marketing industry.

In the online marketing space leads are usually created when people enter their name and email on your website, thus raising their hand to find out more info about your business/products or service. Beacuse of the follow-up systems in place, the high volumn of leads generated and the belief/fact that many leads are not serious or qualified a lot of marketers have decided not to contact these people unless they move forward and purchase an application.

However, due to skepticism a lot of people “leads” are not willing to purchase anything online in your case an application unless they have spoken to a real person. It will really increase your conversion of leads to sales if you get on the phone and make the effort to connect with these individuals. To save yourself time you can hire an assistant to do this for you. Training them on the business and making them awhere of the types of question they will receive is not difficult but simply relieing on email autoressponder messages and the online automated system will cause you to lose out on building your business and being successful in this industry, as this industry is built on building solid relationships.

Kirk

For more information on my business head over to www.coachkirk.net

Afternoon business people and sports fans.

I am currently in the 3 coins dinner and just finished a late breakfasts. This place use to be my favorite spot to grab a nice greasy spoon breakfast. However about seven years ago the owner got a bit mouthy with some of the regulars and word traveled fast.

Needless to say a lot of people stopped coming, myself included.

Well today after finishing picking my teams in the little legal sports gambling thing that we have in Ontario I was starving and really in the mood for breakfast. Even though it was nearly 1:00PM and that’s on top of setting the clock back.

I decided to give 3 coins another shot.

To my surprise the restaurant has a new owner and staff. The food is as great as I remember (for a nice trucker style breakie) and I am having such a nice fun and relaxing time I chose to write about it.

Someday when I get to know the owner better I’ll ask if he knew about the bad blood the previous owner caused.

The place is literally hopping, rumor must be back that this place is good again and I wish them continued success.

The real point here is how quickly you can kill your good customers and luckily for the last guy that found a buyer when the place slowed down. Most might not be as fortunate.

It’s easier to keep customers than get new ones by building and forming relationships. Furthermore, when you lose customers it is very hard to get them back as they tend to tell all their friends about why they left!

This to true just the same in your online network marketing and directs sales business. The better the relationships you form with your lists, the community and your team the more respect you will gain. Ultimately leading to long term partnerships causing you to make a lot of money in the process.

Well thats my two cents for today. Buffalo plays home in Toronto to Chicago for there annual event and I am excited to see them win a game.

Have a great one!

KP

Morning,

I just read on a facebook post that Jim Rohn has past away!

Over the weekend the world lost one of the most influential people that has ever stepped foot into free enterprise, network marketing and direct sales.

Jim philosophy to life has added in the wealth creation adopted by many. He has countless: books, audio books, CD’s, DVDs that all share his message and comprise of many powerful quotes.

Jim Rohn has left me with a great foundation of success and happiness through listening to his teachings. I am a better person because of his wisdom and I among many who will carry his message forward to help empower others to live a life of abundance.

Below is a link to some of his greatest quotes and one of my favorite videos.

Jim Rohn (September 17, 1930 – December 5, 2009) Thank-you and god bless.

http://www.brainyquote.com/quotes/authors/j/jim_rohn.html

Here is one of my own videos that was inspired by Jim. If he has inspired any of your work feel free to leave it in the comment section or send it directly.

Are you one of the many million people in the United States and all over the world who are depressed, have developed a loss of self esteem, feel helpless, bored and afraid because you have either lost your home, your job or have had to shut down your businesses in this virtual global recession? There is one person who is not in any of these above categories, and he is no less than his Holiness, Pope Benedict.

A couple months ago, in his inaugural YouTube foray, the Pope welcomes the viewers to what he called “great family that knows no borders”. The Pope also hoped that the viewers would “feel involved in this great dialogue of truth”. On the Vatican Radio it was said that that day was marking a new page in the history of the Holy See, and the launch of the Popes channel on YouTube, is really something to mark in history.

The Vatican said that their reason for getting a channel on YouTube is so that they can broaden and unite the Pontiff’s audience, which is from an estimated 1.4 billion people all over the world who are online. Queen Elizabeth and President Barack Obama are other YouTube channel holders who are sweeping their nations and the rest of the world with their words of wisdom. President Barack Obama is also active on other social Networking sites such as facebook and Twitter.

Now, if someone as religious as the Pope, as graceful as the Queen, or as smart and powerful as Obama are doing things online, then there’s a pretty good reason why. The internet is where everyone is, it’s where everything is happening and where everything grows. That’s is why people are getting into Home Based Online Businesses. They work because everyone is online. The Pope, the Queen, the US President and yourself right now prove that fact. We are one great big Online Nation, that has made the world much smaller.

If you’re one of those people who lost their job, start a business online. If you’re one of those people who is a month behind on your mortgage payment, start a business online. If you’re sick of counting every penny, worrying about being fired, worried about your bank closing down, scared your home will be taken away and sold for scratch, start a business online. Do the research, plan it and make it happen. You can turn things around for yourself, so do it.

BTW – If things are going well for you and your interested to stay up to date with the latest you to might want to start an online business. Although this industry can give people the change they are looking for it can also give people the change they are not looking for.

www.KirkPaterson.com

To Your never ending Growth & Success,

Kirk

Hello hello,

A lot of people get excited over network marketing because their
looking to make money and the leverage of the business model
makes great sense.

If your not in that boat I would like you to compare it  to that of
a brick and mortar business or traditional employee.

The downfall in most network marketing opportunities is the marketing
system. Most companies tell their distributors to make a list of friends
and family and buy leads to cold call.

Sound familiar and or exciting…?

If you have ever tired this I am sure you can attest to the success it
achieves… Not!

The reasons for this are simple.

1) For starters most of your friends and family are not entrepreneurial minded.
2) People like to Buy but they do not like to be sold.

So then how do you go about recruiting people into your business…?

Become the hunted not the hunter!

There is know shortage of people looking to join your business. In fact over 70 000
Americans alone start a home business every day.

Learn how to attract people to you through attraction marketing and watch your leads,
prospects and team members grow.

***Some quick tips to help you out and they stem from the saying  “Less is More.”

- Do Not tell people or talk to people about your network marketing business unless
they ask.

- Do Not throw-up on people with information about your business.

- Do Not get into answering tons of questions, your system should be able to do that
for you, point people in the right direction – make them work a bit, this is a business they
are after

- Do Not hype, smart people are immune to hype and those that buy into it you do not
want on your team.

- Gain the sixth sense to know when your dealing with someone who wants to change
there life or someone that wants to waste your time. This will come through experience
but will ultimately be your best skill.

- Lastly relate to people on a non-business level, that why they call it “Networking.”

Kirk Paterson

www.KirkPaterson.com

I am writing this one close to 1:00 AM local Sydney time. While listening to a some techniques used to market an informational product online I was struck with this thought.

- Your business needs to be duplicatable.

- People will not buy into your business unless they perceive you as a person of value that can help solve there problems.

- You do not want to work with everybody. A lot of people that are approaching and will approach you have problems this industry cannot solve. 

Lets dig deeper. People are lazy and time constrained for the most part . They want the financial independence and free time before they begin. This is why you need a system that can be duplicated. Remember people are like herding cats not sheep. This is why people fail not systems. Thus a bullet proof system is required to give your team members their best chance of success. 

Leadership, it almost sounds cliche these days but it’s true and it will never disappear. We as humans want to follow someone who has what we want. Until that outcome is achieved we will continue to follow until we feel able to lead ourselves in our chosen direction.

In becoming a leader in a replicatable system you are going to be approached by many people wanting to join your business. But for some of the reasons mentioned this new power will come great responsibility. It is easy to be led but to Lead others and turn them into leaders is a skill and mindset in it’s own. As mentioned, people are lazy, many followers are not doers but complainers and it is not your responsibility to fed people. You need to show them how to find food so that they can learn to feed themselves i.e find where the traffic is, attract traffic that are successful individuals, connect with them and provided they are someone looking to make a change and ready to commit to a decision you will sponsor distributors into your business. 

With those guidelines in place you stand to build a stronger team that is in it for the long haul and not the overnight success garbage mentality that is present for so many. It can be disheartening for a new network marketer to lose a team member. This is inevitable as on planet earth their is the 80/20 rule but focus on those leaders and they will emerge. 

Kirk